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ux research (2020-03-21)
As a marketing professional who worked with many high end companies, I'm often asked for advice on how to have a site that rocks. And the advice is more or less the same time and time again:
Having a site with great conversions depends mainly on UX research and analytics. Once you have real user data in hand, you can start looking for UI design and web development services. Doing it without research would be a completely random effort.
Many people diminish the importance of user behavior research, then they wonder why their great sites are converting so poorly, or have no traffic, or load so slow everybody runs away almost as fast as they see the site.
So, if you're looking for high-quality converting websites, you need real user data provided by UX research, great UI design and the appropriate web development that will allow your site to load fast.
Good coding and speed will help with another crucial part of your site: SEO. Having a great converting site means nothing if you don't have traffic, so you'll probably want search engines to rank higher. Part of that comes with semantic coding and Site Speed Optimization. And of course, your great content!
That's the beauty of UX design: it's based on user behavior data, and it considers all aspects of your site: from what users expect to see, to the accessibility, ease of use and the whole final experience.
In short: if you hire your UI design services based on proper UX research, you can't go wrong: you'll simply create what users will literally tell you they want. And that's a Marketing dream come true! ht*ps://dorve.com/
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