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Why online presence is important for business success? (2013-08-16)
The web is an enormous space where each one of us is connected and one cannot deny its importance in terms of business. More than 78% Internet users research on web before buying things. With such number it becomes a necessity to expand your business online. If one leaves this, than you are neglecting a huge market of potential customers. Here, web design Rochester tells you how an online presence will help you grow your business,
1. Growth
We can’t deny that the World Wide Web has helped the businesses to grow exponentially. Initially it took time for users to have complete faith on online retailers, but the way online purchasing has come into action, one cannot overlook what kind of growth the businesses have been experiencing. A survey by Harris Interactive states that, “Although diminishing due to bad economy, average growth of e-commerce is around 25 % per year. 81% of small businesses that have an online presence during last year’s holiday season reached new customers, leading to an increase in sales and profitability”.
2. Value to business
Web hosting Rochester states that whether it’s small or medium scale businesses, both have gained a lot through this. If one refers about your product to a customer, as per the current scenario they will search about it online. Whether it's about a product, a food joint, a hotel or even a salon. The ratings and feedbacks shared by your customers online, it adds value to your business. If a large number of audiences are talking good about you, then definitely your business is flourishing.
3. Company Image
It doesn’t matter whether you sell products online or not. Having an online presence is essential for your corporate image. If you have a website for your business which provides a great deal of information about you, helps to build an image and you would be taken seriously. Provide as much information about and make it easy for the users to reach you.
4. Gaining Customers
Your online presence gives you an unimaginable exposure and a platform where you are hardly a click away. It acts as a second you for your business. Web design Rochester will help you in retaining your existing customers and adding new potential customers.
5. 24 X 7 Presence
You are doing business even when you are sleeping. The 24 X 7 availability diminishes the time constraint. Ecommerce websites have tremendously grown in recent years and the potential customers are only increasing. The best part is that the customers are able to shop the product irrespective of time and place.
6. Marketing
It is one of the best places to market your business. It’s different from the traditional marketing methods. Though the motive is same but the impact is highly proportional.
By means of social media, Rochester SEO for website and by regular updating your website you will able to reach a large number of customers.
7. Capturing Local and Global Market
Web design Rochester says that it’s an instant way to globalize your business. The moment your business is online it will spread you in the Global market automatically without much of capital invested in it. And locally it will help you to grow and grow.
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